How to Plan and Automate Social Media Content: Turn 1 Piece Into 731 Posts Using My Method

5 Tips to Turn 1 Piece Into 731 Posts

1. Tip #1: Start With One Core Pillar Piece: Create one substantial piece of content from your own voice and expertise, such as a blog post, audio recording, or long-form social media post. Focus on educating your audience with valuable information based on your experience or knowledge.
2. Tip #2: Use AI to Duplicate Your Content: Use AI software to duplicate your pillar content, but instruct it to only use your original words to avoid plagiarism issues. Ensure your original piece is long enough to give the AI sufficient material to work with.
3. Tip #3: Use a Content Planner: Implement a content planner for each social media platform and content channel you use, detailing what to post, when to post, and how to post. This helps you maintain consistency across all channels and organize your content strategy effectively.
4. Tip #4: Schedule Your Content: Use scheduling software to automate your content distribution across platforms, spending about an hour each week on this task. This approach ensures consistent, educational content across all platforms, establishing you as an authority in your field.
5. Tip #5: Outsource the Process: Once you've established your content creation and distribution process, consider outsourcing to a virtual assistant or small team. Provide them with your playbook and content planner to maintain consistency while saving you time and money.

Ever wonder how those people make so much content on every channel? Posts 2-3-4 times a day? Well, good news - they don't actually do it all themselves. They make one piece of content, called a pillar piece, and that gets duplicated across the internet with either a small team or with AI.

Today, I want to show you exactly how that's done. It's the same method I've been using to grow my brand to 100,000 subscribers and expand on Twitter and LinkedIn. I create one pillar piece of content, then create 731 pieces from it. We use AI to download the transcripts and distribute them everywhere - from blog posts to newsletters to social media. Ready to learn how? Let's get started.

Who Am I?

Hey there, I'm Brad Smith, owner of AutomationLinks. I've been in the marketing game for over 10 years and have helped more than 25 people. My goal today is to help you, to educate you, and give you this little piece of value that you can use and implement in your business.

Tip #1: Start With One Core Pillar Piece

It all starts with one core pillar piece, and this needs to come from your voice. It could be:

• A blog post you personally write (don't use AI for this)
• An audio file you record on your phone (I've even done this on the treadmill)
• A long-form social media post

Talk about something you're an expert at or something you've experienced. Teach something, maybe discuss a mistake you've made and how you fixed it. If you're new, this approach helps others learn from your mistakes. If you're an expert, teach what you know best.

The key is to educate your audience. Think about your ideal customer learning from you. Give them a cheat sheet, a tip, something that provides value from your words. Don't use AI for this part.

Tip #2: Use AI to Duplicate Your Content

Take that transcription or blog post and plug it into an AI software that will duplicate it. Here's the trick: tell the AI to only use the words that you used or wrote. Don't add or remove any words. This eliminates any AI-generated content - it's only your words, no plagiarism, no AI detection.

Make sure your original piece is long enough. A short paragraph won't give the AI enough to work with. It needs to be substantial enough for the AI to duplicate and run with.

Tip #3: Use a Content Planner

I have a content planner for every single channel, use it yourself by clicking here.

• LinkedIn
• Twitter
• Facebook
• Instagram
• Google
• Medium blog
• Newsletter

It's hard to keep up with all these platforms, which is why you need a planner. It tells you exactly what to post, when to post, what time to post, and how to post it.

Tip #4: Schedule Your Content

If you're a solopreneur or just starting out, do this yourself. Use a scheduling software - we use Go High Level. Spend an hour a week scheduling these posts.

The goal is to get consistent, educational, helpful content on all these platforms. This way, people start learning from you, remembering you, and seeing you as an authority because you're everywhere.

Tip #5: Outsource the Process

Once you've got the process down, find a virtual assistant or hire a small team to handle this for you. I did it myself first, created the entire playbook, set up my content planner, and established the process:

1. Take my pillar content to the AI
2. Write the blog and newsletter
3. Get the social media posts
4. Schedule it all
5. Use specific content for titles, descriptions, and links

Then I handed it over to someone else. I use Fiverr and can recommend someone who will do this for you. You create that one piece of content, hand them the playbook and content planner, and they can duplicate it daily and weekly for you. You can find someone overseas to do this for $5-10 an hour, saving you time and money.

Free Content Planner Offer

Thanks for reading all the way to the end of this post. As a thank you, I want to give you my content planner. Just comment "blueprint" in our Youtube video comment section, and I'll send you the exact content calendar we use for AutomationLinks - the one I use to turn one piece of content into 731 pieces.

I hope this post brought you a ton of value. Go make one piece of content, duplicate it, get it out to the world. Build your name, build your brand, and get more customers. Thanks again, and I'll see you in the next post.