How to Track Your Sales Source with Hyros: Boost Your ROI

Brad • October 16, 2024

5 Key Reasons to Use Hyros

Full-Funnel Visibility: Hyros tracks the entire customer journey from first interaction to final sale, giving you a complete picture of your marketing effectiveness.
Optimize Your Budget: Gain insights into which channels truly drive revenue, allowing you to allocate your marketing spend more efficiently for maximum ROI.
Multi-Touch Attribution: Understand both first-click and last-click attribution, revealing the true impact of each marketing touchpoint in your sales process.
Seamless Integration: Hyros works with your existing tech stack, integrating smoothly with platforms like HubSpot, ClickFunnels, and major social media channels.
Scale with Confidence: Ideal for businesses making $2000+ monthly, Hyros provides the data-driven insights needed to scale your marketing efforts strategically.

Hey there! Brad Smith here, owner of Automation Links. I've been in the marketing game for 10 years now, helping over 25 people grow their businesses. And let me tell you, one of the most common questions I hear is: "Where did my lead come from?"
As a business owner or entrepreneur, you're busy. You don't have time to ask every single lead how they found you. That's where Hyros comes in - a powerful software that tells you exactly where your leads and sales are coming from.

Why You Need to Track Your Sales Source

If you're making a couple thousand dollars a month or more, you need to know which marketing channels are actually working. Think about it - someone might find you on Google, visit your website, fill out a form, get an email, follow you on Facebook, connect on LinkedIn, watch some YouTube videos, and finally be ready to buy. That's a lot of touchpoints!
Hyros shows you the whole journey - where they found you, what they did along the way, and when they finally purchased. It's not just about the last click before the sale.

Diving Into Hyros: My Favorite Features

Sales Data
This is where the magic happens. You can see:
Where each sale came from
The links and clicks that happened before the sale
Who the lead is
Subscriptions
Track your recurring revenue:
Where subscriptions originated
Start dates and current status
Integration with platforms like HubSpot, TikTok, and ClickFunnels
Lead Details
Dive deep into each lead's journey:
Pages they visited
Channels they came from (YouTube, Facebook, etc.)
Dates of interactions
First Click Attribution
See what brought people to you initially:
Channel that first introduced them to your brand
Revenue generated from each first-touch channel
Number of clicks and advertising costs
Last Click Attribution
Understand what finally made them buy:
The channel that drove the final purchase decision
Compare first click to last click for insights
Customizable Dashboard
Make it work for your business:
Create custom tracking links for each platform
Follow leads across the internet

Why This Matters for Scaling Your Business

Knowing where your leads and sales come from helps you:

Adjust your marketing budget effectively
Focus on channels that actually drive results
Understand your customer's journey

For example, you might think all your sales are coming from Facebook ads, but Hyros could show you that Google is actually driving more revenue. Or maybe you're not even on TikTok, but it's sending you leads!

My Personal Strategy

Here's a peek at how I use this info:

Spend a bit on Google for initial awareness
Use YouTube for retargeting
Build relationships on Facebook and Instagram
Leverage X/Twitter for organic content and direct messages

Hyros lets me see the full picture - from that first Google click to the YouTube view, email open, social media follow, and finally the purchase.

Ready to Scale Your Business?

If you're serious about growing your company and want to know exactly where to focus your marketing efforts, Hyros is a game-changer. They offer free demos, and their support team is there to help you get set up.
Don't just guess where your leads are coming from. Use data to drive your decisions and watch your ROI soar!
Thanks for reading, and I'll catch you in the next blog!

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